I'm in the process of starting to sell my crowdfunded and market ready mobile accessory invention. My website features both my company (Fabricate Inc.) and my first product (Nearbuds). I think I've made a big mistake trying to promote both the company and the product on my site: www.fabricateinc.com
This is my first foray into product marketing and I'm targeting the 25-40 year old demographic. Should I simplify the site and only discuss the product as opposed to the brand? Are there any great templates for this?
I'm trying to streamline the viewer's experience and directly convey a simple solution to an everyday problem.
I'd be most grateful for your input.